As a music platform, Spotify has proven to be an essential tool for musicians looking to reach a wider audience and build a fanbase. However, the competition is fierce, and getting visibility and streams can be a challenge for new artists and producers. In this blog post, we will discuss how to get more followers and streams on Spotify, how to get on Spotify editorial playlists, and how to promote your music on Spotify in 2023.
How To Get More Followers and Streams on Spotify
- Optimize Your Spotify Profile
The first step in getting more followers and streams on Spotify is to optimize your Spotify profile. This includes having a professional profile picture, an engaging bio that reflects your brand, and a complete discography of your music.
You should also make sure that your music is organized into albums and playlists, and that each track has an engaging title and description. This will help your music stand out and make it easier for users to find and stream.
- Pitch Your Music to Spotify Playlists
Getting your music on Spotify playlists is one of the most effective ways to increase your streams and followers. However, it can be challenging to get your music selected for editorial playlists.
To increase your chances of getting your music on Spotify playlists, start by researching the different playlists available and identifying those that fit your genre and style. Once you have identified potential playlists, pitch your music to the playlist curators by sending a brief and engaging email that highlights your music and why it would be a good fit for their playlist.
- Collaborate with Other Artists
Collaborating with other artists can help you reach a wider audience and gain more followers and streams on Spotify. Look for artists in your genre with a similar fanbase and reach out to collaborate on a song or project.
Collaborating with other artists can help you tap into their fanbase and gain more exposure. You can also cross-promote each other’s music on social media and other channels to maximize your reach.
- Use Social Media to Promote Your Spotify Music
Social media platforms like Instagram, Twitter, and Facebook are powerful tools for promoting your music on Spotify. Use these platforms to share your music, engage with your fans, and promote your Spotify playlists.
You can also use social media ads to target potential fans and drive traffic to your Spotify profile. Make sure to use engaging visuals and copy that highlights the unique aspects of your music.
- Use Spotify Promotion Services
There are several Spotify promotion services available that can help you increase your streams and followers. These services can help you get your music on curated playlists, increase your plays, and promote your music to a wider audience.
However, it’s important to be cautious when using these services, as some may use unethical methods to increase your streams and followers. Make sure to research each service and read reviews from other artists before using them.
How to Get on Spotify Editorial Playlists
Getting on Spotify editorial playlists can be a game-changer for new artists and producers. These playlists are curated by Spotify’s in-house team of music experts and can provide a significant boost in visibility and streams.
To increase your chances of getting on Spotify editorial playlists, start by submitting your music to Spotify for consideration. You can do this through the Spotify for Artists platform, which allows you to upload your music and pitch it to the Spotify editorial team.
Make sure to include all relevant information about your music, including genre, mood, and inspiration. You should also include a brief bio that highlights your unique story and sound.
How to Promote Your Music on Spotify
Promoting your music on Spotify requires a comprehensive music marketing strategy that includes a mix of online and offline promotion tactics. Here are some tips for promoting your music on Spotify in 2023:
- Collaborate with Influencers in Your Genre
Influencer marketing can be a powerful tool for promoting your music on Spotify. Look for influencers in your genre with a large following and reach out to collaborate on a project or promotion.
- Leverage Social Media
Social media is a powerful tool for promoting your music on Spotify. Use platforms like Instagram, Twitter, and Facebook to share your music, engage with your fans, and promote your Spotify playlists.
- Use Spotify Ads
Spotify offers a range of advertising options that can help you promote your music to a wider audience. These ads can be targeted to users based on their listening habits, location, and other demographics.
- Submit Your Music to Music Blogs and Publications
Submitting your music to music blogs and publications can help you get featured and increase your visibility on Spotify. Look for blogs and publications that cover your genre and reach out to pitch your music.
- Use Spotify Playlist Promotion Services
There are several Spotify playlist promotion services available that can help you get your music on curated playlists and increase your streams and followers. However, make sure to research each service and read reviews from other artists before using them.
Getting more followers and streams on Spotify requires a comprehensive music marketing strategy that includes optimizing your Spotify profile, pitching your music to Spotify playlists, collaborating with other artists, using social media to promote your music, and leveraging Spotify ads.
Remember that building a fanbase and getting more streams and followers takes time and effort. Stay consistent with your content and engagement, and continue to refine your music marketing strategies to reach new fans.
And don’t forget that getting free publicity can be a valuable tool for new artists and producers. At Melodic Moods TV, we offer free publicity for artists who meet our submission requirements. Submit your song and pitch to us, and if selected, we will publish your music on our YouTube channel for free.